Amplify runs Facebook and Instagram advertising for businesses in Harrisburg, Camp Hill, and across Central PA. That means campaigns built around real audience targeting and creative that suits the platform, not a boosted post. Every engagement starts with a free review of what you are currently running.
Social ads reach people who were not searching for you. That is the opportunity and the difficulty, and it changes how the campaign has to be built.
Building audiences around location, interests, and behaviour, plus retargeting people who already visited your site.
Ads made for the feed rather than repurposed print material. What works on Facebook does not work on Instagram.
Separate campaigns for awareness, consideration, and enquiries, because asking a stranger to buy immediately rarely works.
Multiple versions of copy and creative running against each other, so decisions come from data rather than opinion.
Proper tracking so you know what the spend produced, reported monthly in plain language.
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We look at what you are running now, what it costs, and what it returns. If social is not the right channel for your business, we will say so.
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We work out who we are targeting and what we are putting in front of them before anything gets built. Most weak campaigns fail here rather than in the creative.
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Ads built for the platform, with more than one version so there is something to test against from the start.
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Campaigns go live and get adjusted based on what the data shows, not what we assumed at the planning stage.
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Spend, results, and what changes next. Cost per inquiry rather than impressions and reach.
What we do
We design paid social campaigns that blend creative storytelling with precise targeting.
Where We Work
We work with businesses across Harrisburg, Camp Hill, Mechanicsburg, Lemoyne, New Cumberland, and the wider West Shore. Being local means we understand the market you are advertising into. If your customers are actively searching for what you do, our PPC management service is usually the faster route.
For some services yes, for others no. Social works best when the customer does not know they need you yet. If people are actively searching for your service, paid search usually beats it. We will tell you which applies to your business.
Boosting is a single button with almost no targeting or structure. Proper campaigns let you control audience, placement, budget, and objective, and let you test. The difference in results is significant.
Enough for the platform to gather data, which usually means a few hundred dollars a month minimum. Below that the campaign never gets out of the learning phase.
Yes. We can work with your existing photos and branding, or produce something new.
We will review what you are running and give you an honest answer, even if the answer is no.